Examining Trust in Shared Mobility: The Case of On-Demand Peer-to-Peer Ridesharing in Southeast Asia
Nina is a doctoral candidate focused on shared mobility innovations at the University of Oxford's Transport Studies Unit at the School of Geography and the Environment. Prior to her doctoral studies, she served as the founding Vice President of Public Affairs on the early team at Grab, Southeast Asia's largest ride-hailing platform, from 2013 to 2017. At Grab, she led regional expansion efforts to launch and manage new ride-hailing services as the Country Heads of Thailand and Vietnam; and worked closely with government regulators and public stakeholders to develop new regulations for the ride-hailing industry.
Nina also holds a BS degree in Bioengineering from the University of Pennsylvania and a MPA in International Development from the Harvard Kennedy School of Government.
Her current research focuses on the upscaling, role of user trust and social interactions in the ride-hailing industry in Southeast Asia.
- Singh, J., Teng, N. and Netessine, S. (2019) Philanthropic Campaigns and Customer Behavior: Field Experiments on an Online Taxi Booking Platform. Management Science, 65(2).